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22/2/2020 9:34 AM  #1


Commercial Team

Following the signing of the latest sponsorship deal the Commercial Team has raised
a staggering sum.
Following the signing of the latest sponsorship deal the Commercial Team has raised
the staggering sum of £200,045.55.
This figure is made up of various sponsorship deals, VIP Lounge packages, Dream Draw, Christmas Draw, Advertising Boards, Club Shop, BBB,Sponsor a Player, Raffles, Bingo, Quiz Nights, 50/50 and Golden Goal.
John Applegate, (Financial Director) stated that Phill Laycock (Financial Manager) and himself had hoped to raise £75,000 during the course of the season through the commercial Team and thought that this figure would be extremely difficult to achieve. However, members of the Team responded tremendously and achieved the above figure well before Christmas.
John and Phill cannot speak highly enough of the spirit and dedication of the Team, but the work is far from completed.
It costs over £7,500 per week to run the Club and more support is needed from local businesses in the town and the surrounding area.
We have an exciting opportunity at the new Business Park situated by the M4 junction and our Team will be contacting businesses as a matter of urgency.
To stand a reasonable chance of seeking promotion, the Club will need a budget of at least £8,500 per week.
Think how everyone felt when we waved goodbye to the Southern Premier League.
It was a brilliant sensation with no negative feelings in sight.
We will have the new facilities shortly.
These will help to improve the match day experience for supporters, upgrade our standing in the community and attract additional revenue to the Club.
However, the work load will need to increase to make the most of these opportunities.
If you want to be part of a challenging journey, have some interesting ideas and are prepared to work, then come along to the next Commercial Team meeting on Wednesday 4th March at 7.00 pm in the Blue’s Bar.
It is not a closed shop.
Everyone is welcome.
John and Phill, with a combined age of 155, have indicated that they will stand down from the Commercial Team at the end of this season, enabling younger members with fresh ideas to lead the group forward.

Well done to all involved.

I am presuming though that 180k of this is the FF/PL grant the club secured this season?  Or is this on top?  Certainly seems a lot for the fund raising methods mentioned.

The £8.5k a week comment is interesting.  Firstly, were not even safe yet and we’re talking about promotion next season based on a weekly figure of 8.5k.  This amount would only make us competitive and you’d need a resourceful manager to produce promotion.

More importantly, with the club stretched as much as it is, can we handle promotion (off the pitch). Surely we need a better infrastructure first?

 

22/2/2020 10:37 AM  #2


Re: Commercial Team

200k plus gate takings 25 plus league and cup games add the FA cup winnings the club are at last in a very stable position, as the statement says promotion is the aim,we can look forward to seeing a different level of player as we push for National Conference facilities in place,money in the bank, vastly improved playing surface very competitive playing budget, well done John and Phil and to think we wasted all that money on various full time commercial managers.

 

23/2/2020 6:52 PM  #3


Re: Commercial Team

TindlesFirstTouch wrote:

Following the signing of the latest sponsorship deal the Commercial Team has raised
a staggering sum.
Following the signing of the latest sponsorship deal the Commercial Team has raised
the staggering sum of £200,045.55.
This figure is made up of various sponsorship deals, VIP Lounge packages, Dream Draw, Christmas Draw, Advertising Boards, Club Shop, BBB,Sponsor a Player, Raffles, Bingo, Quiz Nights, 50/50 and Golden Goal.
John Applegate, (Financial Director) stated that Phill Laycock (Financial Manager) and himself had hoped to raise £75,000 during the course of the season through the commercial Team and thought that this figure would be extremely difficult to achieve. However, members of the Team responded tremendously and achieved the above figure well before Christmas.
John and Phill cannot speak highly enough of the spirit and dedication of the Team, but the work is far from completed.
It costs over £7,500 per week to run the Club and more support is needed from local businesses in the town and the surrounding area.
We have an exciting opportunity at the new Business Park situated by the M4 junction and our Team will be contacting businesses as a matter of urgency.
To stand a reasonable chance of seeking promotion, the Club will need a budget of at least £8,500 per week.
Think how everyone felt when we waved goodbye to the Southern Premier League.
It was a brilliant sensation with no negative feelings in sight.
We will have the new facilities shortly.
These will help to improve the match day experience for supporters, upgrade our standing in the community and attract additional revenue to the Club.
However, the work load will need to increase to make the most of these opportunities.
If you want to be part of a challenging journey, have some interesting ideas and are prepared to work, then come along to the next Commercial Team meeting on Wednesday 4th March at 7.00 pm in the Blue’s Bar.
It is not a closed shop.
Everyone is welcome.
John and Phill, with a combined age of 155, have indicated that they will stand down from the Commercial Team at the end of this season, enabling younger members with fresh ideas to lead the group forward.

Well done to all involved.

I am presuming though that 180k of this is the FF/PL grant the club secured this season?  Or is this on top?  Certainly seems a lot for the fund raising methods mentioned.

The £8.5k a week comment is interesting.  Firstly, were not even safe yet and we’re talking about promotion next season based on a weekly figure of 8.5k.  This amount would only make us competitive and you’d need a resourceful manager to produce promotion.

More importantly, with the club stretched as much as it is, can we handle promotion (off the pitch). Surely we need a better infrastructure first?

Mr negative turns up again,
Well Done all involved, hopefully with a better bar we can start to see some additional revenue coming in.

Last edited by Wellard (23/2/2020 6:59 PM)

 

23/2/2020 8:22 PM  #4


Re: Commercial Team

Some quite staggering figures discussed there, to think some still believe our current budget is between 2-3

 

23/2/2020 11:56 PM  #5


Re: Commercial Team

Nothing negative intended. Genuine question.

Do people on here think £8.5k a week is genuinely enough to get promoted? 

Off the top of my head Havant, Maidstone, Dulwich and Dartford spend much more than that figure.  Bath spend about that now. No idea on others.

Ultimately it can be done but you need a few bargains, great management and luck.

Every club in the division above is full time.

     Thread Starter
 

24/2/2020 12:14 AM  #6


Re: Commercial Team

Hi think people are getting a little confused it’s £7.5k to run the club, not player budget. Bath currently have around double our playing budget at around £7-8k and run at a loss. Around £80-100k a year (hence why they need to develop).
I’m told ours is around £3-4K.
Personally I don’t think we’d complete in the National unless our fan base increased significantly.

 

24/2/2020 12:16 AM  #7


Re: Commercial Team

So 4K a week is wages and the other 3.5k per week are running costs?

     Thread Starter
 

24/2/2020 7:08 AM  #8


Re: Commercial Team

Yes I believe so.
Lots to pay for, referees, coach travel, utilities, ground rent, insurance, security, kit etc....

 

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